Client
Faculty of Fine Arts of Bilbao

Year
2018
What I did
Branding



Behold:



Behold: is the new call proposed by students from the Faculty of Fine Arts of Bilbao UPV / EHU through which to acquire a first exhibition experience in the artistic field.


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The
Challenge

Behold: has been created with the aim of giving visibility to the work of the students of the Faculty of Fine Arts of Bilbao UPV / EHU through a group exhibition. It is intended that students acquire a first exhibition experience in the artistic field and at the same time create a work context that can serve for the emergence of future creative proposals.
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The
Solution

For this new edition, the key issue to consider was artistic research understood from different points of view. When proposing identity, we base ourselves on three key concepts:
- the artist's notebook (grid)
- research as a search for clarity (typography)
- concept maps (expressive elements)

© Alejandro de Francisco Castillo 2020